Greetings from London, where I’m lucky enough to be attending HR Tech World this week. Textio was invited to compete at the conference for one of HR tech’s most prestigious awards, #disruptHR.
The winner of #disruptHR is recognized as the most groundbreaking startup in the HR tech industry globally every year. Every year, hundreds of companies apply and five are selected as finalists to compete in front of the HR Tech World audience. The other companies this year are Flow, Workmetry, Peachy Mondays, and Staffbase, which are all doing impressive work in employee engagement from people analytics to internal communications.
Energy in the crowd was palpable as I took the stage. The judging table was full of thought leaders in talent, analysts, and former winners of the contest, so I knew I had my work cut out for me. Luckily, I could almost see the audience’s mouths drop to the floor as I demoed Textio’s powerful augmented writing platform.
Some of my favorite tweets from audience members:
Great pitch from @textio learning platform for writing better job posts instantly predicts the hiring performance #disrupthr #hrtechworld
— Melanie Steel (@SteelJMelanie) March 21, 2017
@textio is brilliant and really plays to the paranoia of job advertisers. I have so many questions. pic.twitter.com/7ZlsPiXAxi
— 𝙎𝙩𝙚𝙥𝙝𝙚𝙣 𝙊’𝘿𝙤𝙣𝙣𝙚𝙡𝙡 (@stephenodonn) March 21, 2017
@textio just slayed #hrtechworld disrupthr. Congrats. pic.twitter.com/PNPShJLh4k
— Ryan Leary (@ryanleary) March 21, 2017
Great to see @textio @KieranSnyder today at #hrtechworld absolutely smashed it on stage #disrupthr who gave you that 4 #really!
— Steve Barnhurst (@SteveBarnhurst) March 21, 2017
Massive congratulations to @textio for smashing #HRTechWorld #HRDisrupt 👏👏👏
— Nathan Perrott (@Nathan_Perrott) March 21, 2017
Drumroll please…Textio won #disruptHR!
Not only that — we received the highest score from the judges that has ever been given in conference history!
Congrats @textio & @KieranSnyder f winning #DisruptHR @ @HRTechWorld London! Good fun judging panel w great group of colleagues! pic.twitter.com/TghdJ1Bgbw
— Heidi Spirgi (@hspirgi) March 21, 2017
We weren’t the only ones talking about Textio today. Catalina Schveninger from Vodafone presented their approach to combatting hiring bias, where she shared some of their Textio results. Just three months into using Textio, Vodafone is filling roles 17% faster and hiring 7% more women. What’s more, job posts that include just four feminine-tone phrases are 12 times more likely to be filled by a woman at the end of the hiring process!
Thanks to everyone at HR Tech World today for seeing how much the language in your job post matters — not just in theory, but in the direct impact it has on who applies for your job and the hiring results you get. After all, isn’t language the most critical part of the conversation?
